Skywork AI is an AI powered office suite and productivity platform that uses Deep Research technology to help users generate professional documents, presentations, podcasts, websites, and spreadsheets, from simple prompts, prioritizing using accurate information from reliable resources, and integrates multiple content creation tools into one platform for a more efficient workflow.

My team was hired by Skywork’s marketing team to concept, write, and produce three comedy-driven vertical video advertisements for social media. The campaign was designed to showcase Skywork’s capabilities in an engaging, accessible way while specifically resonating with Western audiences, as the company expanded its global market presence. Each ad blended humor with clear product demonstrations to increase brand awareness and social traction across short-form platforms.

My Roles:

Scriptwriter & Assistant Producer for all three video concepts, developing comedic narratives that highlighted key product features while aligning with brand voice and marketing goals

Crew Coordination, managing communication and logistics for directors, producers, cinematographers, actors, and production assistants

Set Location & Design, ensuring each environment supported each individual storyline, and each set was designed to be visually appealing

Key Production Assistant on Set, supporting day-of filming operations to keep shoots organized, efficient, and on schedule